A noticeable reduction in the assortment in cosmetic chains after the withdrawal of Western brands from the Russian market allows companies that work in related industries to launch their own line of cosmetic products.

For example, Synergetic, a manufacturer ofeco-friendly household chemicals and personal care products, did so, informing Kommersant about the release of a line of facial skin care products.

The new products are manufactured at it’s own site in Dzerzhinsk, Nizhny Novgorod region. The company calls the volume of investments in the development of the beauty direction more than 400 million rubles.