BALDESSARINI NAUTIC SPIRIT wins Red Dot Award 2014 in the category Communication Design

Prestige Red Dot was given to Mãurer&Wirtz for it’s new bottle’s design for perfume Baldessarini Nautic Spirit.

The BALDESSARINI NAUTIC SPIRIT bottle comes up tops in one of the world’s most prestigious design competitions: at the Red Dot Design Award 2014, a high-carat jury honoured the NAUTIC SPIRIT bottle with the Red Dot for exceptional design quality.

Following in the footsteps of the successful fragrance BALDESSARINI SECRET MISSION which last year won the Red Dot Award for outstanding product design, this year the newest Baldessarini fragrance NAUTIC SPIRIT has also been awarded the coveted prize, The luxurious bottle, designed by the renowned artist and designer Peter Schmidt, was honoured in the category Communication Design. Peter Schmidt and his studio have closely worked with the Stolberg-based perfume house MÄURER & WIRTZ for many years. As well as providing designs for numerous fragrance creations, Schmidt is also responsible for the design of the MÄURER & WIRTZ logo.

Fragrance and Design

MÄURER & WIRTZ have owned BALDESSARINI Fragrances since 2012. BALDESSARINI NAUTIC SPIRIT is the second creation resulting from the collaboration between MÄURER & WIRTZ and the brand’s creator, Werner Baldessarini. The idea for NAUTIC SPIRIT was inspired by the multifaceted personality and the exciting life of the Baldessarini man, and it tells the tale of an eclectic journey. It is an excursion as a “metaphorical break” from a busy everyday life; shaped by the harmony of contrasts, it is balsam for the soul.

The design of the bottle has a classic, angular silhouette. The defining elements are the luxurious materials used in yacht building: metal, wood and glass. The bottle is crafted in heavy glass, and the back features a compass rose specially designed for NAUTIC SPIRIT. The azure-blue fragrance reflects the freshness of the ocean and contrasts harmoniously with the warm and luxurious character of the real wood detail on the top of the bottle.

The Red Dot Award – a sign of exceptional design quality

The red dot award, which has been awarded to BALDESSARINI NAUTIC SPIRIT, is one of the most famous and coveted design prizes. For many decades, the Red Dot Award has provided a platform for the cream of the crop across all industries and sectors to compete against each other. In 2013 alone, there were more than 16,000 submissions from 70 countries for the Red Dot competition. This makes the Red Dot, which comprises the three categories Product Design, Design Concept and Communication Design, one of the world’s largest design competitions.

Поделитесь этой публикацией с коллегами и друзьями Source: № 10 (161) декабрь 2014 – январь 2015