There are plenty of initiatives for the hair sector at the 49th edition of Cosmoprof Worldwide Bologna, the leading international trade fair for beauty trends taking place in Bologna from 18th-21st March 2016.

OnHair-300x265One of the most eagerly awaited events is the seventh edition of On Hair, the exclusive format that puts the spotlight on cutting-edge looks and trends and offers a glimpse of the world of fashion. A packed programme of live demonstrations, shows, catwalk parades, cult cuts, shocking colours and ideas, brimming with emotional intensity and featuring the most influential international hair designers.

barbershop1Brand-new for 2016 is the 1st Cosmoprof Barber Show, organised in partnership with the Camera Italiana dell’Acconciatura (Italian Chamber of Hairdressing). Beard care is currently enjoying a renaissance, with rituals of the past, retro cuts and vain curly moustaches reminiscent of bygone years from the ‘30s to the ‘60s all reliving their glory days. This trend is helping to boost the sector’s economy with an exponential growth in so-called barber’s shops, and Cosmoprof Worldwide Bologna, hub for the beauty world for 49 years, couldn’t ignore this development scenario.

On Monday 21st March the four most talented barbers, selected by an expert jury and supported by a great master renowned for his craft and inspiration in creating iconic looks for men, will be exhibiting their artistry on the Hair Ring stage.

IoSposa-300x265The IoSposa Bridal Hair & Nail Art Inspiration event is already generating a lot of interest. Choosing a hairstyle is one of the most important decisions for a bride-to-be, and so Cosmoprof Worldwide Bologna, in partnership with Estetica Network, is dedicating IoSposa 2016 to new bridal trends. From a classic bun to a romantic windswept look, a simple, refined style to a flamboyant look with glamorous accessories: all the choices available to every woman to make her feel relaxed with an elegant and contemporary hairstyle.

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