Producers pay more attention to mini format packaging and give it new roles, enabling mini packs to strengthen their market position. Depending on its purpose and method of use, miniature packaging will have a different status, and be called also differently. On the global packaging market it has many names: unit dose and mini dose,…
Упаковка – Статьи
Packaging
PROLIFERATION OF ETHICAL LABELS IN COSMETICS INDUSTRY
The number of ethical labelling schemes is proliferating in the cosmetics industry. Growing consumer demand for eco-labelled products is behind this trend, however Organic Monitor (www.organicmonitor.com) questions the long term implications. Most label developments have been in the natural & organic cosmetics market. There are now over 30 symbols and labels that represent natural and…
Packaging
The new men’s world
In a world becoming more dynamic by the day, in recent years a small oasis has emerged emerged for men to seek relaxation where calm, a friendly atmosphere, traditional values and focusing on the essential prevail… Interview with David Fechner, a native of Munich of Swiss origin, a bearded master hairdresser and barber with a…
Packaging
Flexible in all aspects
Why is flexible packaging such an attractive? What is new in the flexible packaging market?
Packaging
Packaging: Center of Attention – Charm
Important criterion in choosing of a cosmetic product is the packaging. First, the buyer will notice it. It is packaging that intended to draw buyers’ attention. Cosmetics packaging developers cope with this task «excellent».
Packaging
«Packed» manicure
In continue to previous issue about new nail trends, we’d like to give some information about the product innovations recently launched to the market. Hereunder we present some interesting packaging decisions in the nail polish category and nail care sector. What products and packaging are on demand and how Nails brands meet this demand to…
Packaging
Biopolymers. The ecologist`s view
There are a lot of talks and articles about bioplastics now, every year the research, manufacturing and information wave rapidly cover more people -chemists, engineers, designers, producers, and consumers. Let’s talk about bioplastics for rigid packaging, ecological role and packaging potential on the market, dispelling a number of myths about bioplastics and biodestraction.
Equipment, Packaging
Breaking the Code: How improving the coding process can increase productivity for cosmetics manufacturers
Product coding during the packaging process is paramount for cosmetics manufacturing, improving supply chain efficiency, visibility and protecting against counterfeiting, while also providing consumers with important product information and prominently displaying brand identity. In the cosmetics industry, a pleasing packaging that communicates the brand image to consumers is an essential tool: a lot of work…
Packaging
Experience of DieterBakic: How Brand should go for the market
During insertion of the brand on the market the company and a brand manager face a huge number of questions: What brand we bring to the market Portrait of the buyer – who is he? That influences on this buyer Than can attract its new brand What expectations the buyer will have on this brand…
Packaging
Novelty of color cosmetics market
Nowadays we can see a dynamic situation on the color cosmetic market. Hybrid receipts and formulas are widely used that demands absolutely new pack. Suppliers have to develop new innovative packaging system enable to keep formulations fresh and long-lasting, as well as to transfer their new characteristics and benefits of formulas. Consumers want to have…